A team moving from disconnection to collaboration
The culture early-warning system

Catch the wobble before you lose the person.

By the time a good person gives notice, the decision is months old. Propel measures the four conditions that make people stay — and flags what's slipping while you can still do something about it.

Reggie Brock's culture method, now running as software. Start with your own 3-minute Profile — free, no credit card.

Turnover isn't a resignation problem. It's an accumulation problem.

Nobody quits on a Tuesday. They quit in their head weeks earlier — and you're the last to know.

A good field lead, estimator, or manager walks, and it costs you half to twice their salary to replace them — plus the months of momentum that walk out with them. The worst part isn't the cost. It's the blindside. You thought you were fine. The signal was there for weeks; you just didn't have a way to see it.

Engagement surveys hand you the score after the game's over. Propel runs a quick pulse on a cadence, catches the drift in real time, and tells you who needs a word this week — before “I'm thinking about leaving” becomes “here's my notice.”

One good person leaving can cost half to twice their salary to replace. Propel costs a fraction of one departure.

Reggie Brock
Reggie Brock
Founder of Propel · creator of See Y'all Tomorrow
Certified WHY Institute CoachSXSW 2026 Speaker
Why See Y'all Tomorrow

People don't disappear overnight. They drift.

I grew up a preacher's son. I learned early that people are the whole point. That never left me.

Early in my life I watched someone I loved leave long before they were actually gone. No warning. No conversation. Just quiet distance that turned into permanent absence. I didn't have the language for it then — but I never forgot what it felt like to miss something I didn't know I was losing.

Years later, I stood in a room with my old college football teammates for the first time in decades. My head coach looked at me and said: “Reggie, this is the last team you were ever on. When you left, you went into life alone. Don't ever not have a team again.”

Those two moments are the same lesson. People don't disappear overnight. They drift. And the leaders who build something worth staying for learn to feel the drift before it becomes a departure.

See Y'all Tomorrow exists because I believe every person on your team deserves to wake up tomorrow and not be able to imagine working anywhere else.

Let's build that.

— Reggie Brock

How it works — three steps, then it runs.

1
Take your Profile

Three minutes tells you your own Driver — what actually motivates you. Free, and the fastest way to feel what your team will feel.

2
Pulse your team

A short, rotating check goes out on a cadence. Different wording every time so it can't be gamed — same 1–10 scale so it stays honest. Teammates are unlimited and free.

3
Get the flag + the words

Propel surfaces who's thriving and who's wobbling, and hands the leader a ready-made conversation for each person. You do the leading; the tool does the diagnosing.

Get your free Propel Profile

Step 1 takes three minutes. Start there.

What changes when you can see it coming.

You find out someone's leaving when they hand you the notice.
You see the wobble weeks early — while you can still keep them.
“I thought we were fine.”
You know exactly who needs a word this week, and what to say.
Culture is a gut feeling you can't act on.
Culture is four numbers you can read, track, and move.
Turnover is “just the cost of doing business.”
Turnover is something you catch, not something you absorb.
Survey once a year, file the report, change nothing.
A quick pulse on a cadence that actually changes the next conversation.

The goal isn't a dashboard. It's a team where “see you tomorrow” is something people actually mean.

Reggie Brock speaking to a room of leaders

Proven in the room. Now in software.

Propel productizes the culture method Reggie's run with growing companies for years. The four conditions, the Drivers, the weekly coaching — the same work, now always-on instead of locked to a calendar.

Certified WHY Institute CoachSXSW 2026 Speaker
Founding Cohort — open now

We're choosing our first companies. Founding members lock in a special rate and help shape the product — in exchange for honest feedback as we grow.

Hear it from the people living it.

Leaders at Skymark Roofing, in their own words.

Cami · Skymark Roofing
Lisa · Skymark Roofing

Priced like insurance against turnover — not like a survey tool.

Per company, not per seat. Bring your whole team — teammates are unlimited and free. You pay for the leaders who run the culture work. Most companies land on one flat program price, whether you're 15 people or 45.

One saved hire pays for a year of Propel many times over.

Foundation — $597/mo · smaller or self-directed teams
Propel Program — $1,495/mo · the full coached program most popular

Questions owners ask

Is this just another engagement survey?+

No. A survey hands you a score after the fact. Propel is an early-warning system — it catches a slipping condition weeks before someone quits, and tells the leader exactly who to talk to and what to say.

What's the free Propel Profile, exactly?+

A 3-minute assessment that shows you your own Driver — what actually motivates you. It's the fastest way to feel what your team will feel, and it's genuinely free. No credit card.

Will my team actually answer honestly?+

The pulse rotates the wording per person, pulled from a deep question bank, all on the same 1–10 scale. Nobody can predict it, so it can't be gamed — and the signal stays honest.

How much of my time does this take?+

Almost none. The software runs the pulse and does the diagnosing. Once a cycle, leaders join one coached group call. That's the leverage — it's a system, not another full calendar.

We're a contractor / SMB, not a tech company. Is this for us?+

Yes. Propel is built for owner-led businesses in the $3–10M range — including contractors. Plain-language, fast to run, no HR department required.

What does it cost?+

Per company, not per seat — teammates are unlimited and free. Plans start at $597/mo. See full pricing, or start with the free Profile first.

Don't be the last to know.

See what your culture is really telling you. Start with your own Profile — three minutes, free.

Build a team that means it when they say — see y'all tomorrow.